SEO Header Tags
Header tags are an effective way to communicate to the search engines and readers what a page is about. They convey the importance of the text inside of the header tag. Often times, the header tags are not in the proper order. This is how a header tag would appear in the page.
<h1>Header</h1> — The Theme Of The Page
<h2>Header</h2> — Main Sub Sections Of <h1>
<h3>Header Text</h3> — Sub Sections Of <h2>
The <h1> header tag is the largest font. The <h2> tag is smaller than the <h1> tag but larger than the <h3> tag and so on to <h6>. However, the font size of each header tag can be easily adjusted with css making it possible for all headers to appear the same size:
h1, h2, h3, h4 {font-size:12pt}
The <h1> tag should appear just above the content of the web page. It should closely match the title tag and be relevant to the content of the page. The <h2> and <h3> tags can than follow with relevant keywords related to the <h1> tag. It is also important for all the header tags to be grammatically correct and easily readable. Don’t just keyword stuff! Google can detect keyword stuffing very easily. If they believe that your page is more geared towards them than your audience, they won’t give you an audience. So make sure your header tags make perfect sense to your readers.
You may have heard of “siloing” or “theming” a website, which is a very effective technique for SEO. I use the same concept for some web pages using header tags as depicted in the graphic below.
Simply by taking the h1 tag out of the header and rearranging content with header tags I have seen web page SERPs jump almost immediately.
It’s amazing how many webmasters or so called “seo experts” still don’t know the proper use of heading tags. First, many people forget they aren’t just used to inject keywords onto your web page but rather to “structure” the content so a search engine and web visitor know what the web page is about. Good to see more blog posts aimed at the proper use of header tags.
Yes…its true…very few people understand structure and the importance it plays in SEO. But thats what we are here for
Hmmm.. Yeah! it is true and it happens very often.
I agree with you Header Tags! you said it right.
Very well said. Thanks for the great share.
I can certainly see the value in this technique, but how does it affect your site layout? For example, I understand that each of the tags (H1, H2, etc) is a different size and possibly appearance (bold or unbold, etc.). Does this interfere with the overall font and font size of the site?
thank for header tips for seo
A lot of people manipulate header tags since you can easily change the size of the tag. However, its nice to see someone who accurately displays the real way to use header tags.
thanks for the read!