Its Time To Swim Up The SEO Stream

I have found myself drifting outside the mainstream SEO standards lately trying out new techniques to see what works and what doesn’t for myself. Just taking someone’s advice is ok. Especially if that advice comes from Aaron Wall, Randfish or Michael Martinez. However, I realized I was making a very basic logical mistake.

I was accepting arguments or ideas not based upon their own merit, but upon those putting forth the argument. An argument or idea should stand on its own two legs no matter who puts it forth. Of course, I only make time to listen to arguments or read ideas from those I know are proven. Yet, still I found myself floating down the lazy river. Doing SEO based upon others research.

SEOBook.com recently proclaimed that On-page SEO and writing for search engines has never been less important. He goes on to say that user engagement is a strong factor. I personally take user engagement to be a part of on-page SEO.

Anyway, I cannot set up a sample of data based upon what the search engines did in 2006 as compared to today. But I can challenge the theory that writing and on page SEO is unimportant.

I recently wrote a post on why you should focus more on your customer than SEO and that in so doing you will pull off SEO wonderfully because you give your end user exactly what they want. Which is what the search engines want.

I have started several projects to test out some of these theories and develop my own brand of SEO. After all, I am tired of becoming privy to their techniques only after they have exhausted it as a viable resource.

In my first tests I will focus way less on link building, and way more on user experience and providing valuable content. I would say that I am only spending 10% – 15% of my time link building. This forces me to look for better quality links in that time and I think my time is better spent.

No related posts.

You should sign up for my RSS feed here