Atlanta SEO Articles

Sometimes, it is just as challenging to rank on the first page with a local search term as it is for a global search term.  I have noticed of late that some local terms are almost as competitive as global search terms for the same industry.  In most circumstances, it is service related offline industries.

Recently, I scored a global search term that started producing traffic and leads for a company before we ranked for the local search.  It caused me to start thinking about the way I approach local search.  There are several advantages to targeting global search terms for a local business:

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